Privacy Policy

Effective date: October 14, 2025

This independent site markets real estate services for Rachel Kovalsky, Realtor® (FL License #SL3620970), affiliated with Compass Florida, LLC (Koolik Group). This Privacy Policy explains what we collect, how we use it, and your choices.

1) Information We Collect

Form submissions: name, email, phone (optional), message, and any details you share when you request information.
Usage data: basic analytics and advertising events (page views, button clicks) collected via cookies/pixels (see below).
Device/technical data: IP address, browser type, and similar diagnostics provided by your device or browser.

2) How We Use Information

Respond to your inquiries and provide real estate guidance.
Improve the site’s content, usability, and performance.
Measure marketing effectiveness and reach interested audiences.

3) Contact Forms and Email (Formspree)

Our contact form is processed by Formspree. When you submit the form, your information is transmitted to Formspree and forwarded to our designated email inbox. Do not submit sensitive personal information via the form. We use a “honeypot” field to reduce spam.

4) Cookies & Advertising Pixels

We may use cookies and similar technologies to measure traffic and improve marketing. Specifically, we may use:

Meta (Facebook) Pixel: tracks page views and conversions to help us understand ad performance on Meta platforms. Learn more and manage your ad preferences at Facebook Ad Preferences.
Reddit Pixel: measures visits and conversion events from Reddit ads. You can manage Reddit advertising preferences at reddit.com/personalization.

You can control cookies via your browser settings (block, delete, or limit cookies). If you block cookies, some features may not work as intended. If we add other tools (e.g., Google Analytics, Pinterest Tag, or Microsoft Clarity), we will update this Policy.

5) Your Choices

Opt out of targeted ads: use the platform controls linked above and your mobile device ad settings; you can also visit optout.aboutads.info and networkadvertising.org/choices.
Email: to stop receiving emails, reply and request removal or email hi@racheldelray.com.

6) Data Sharing

We do not sell your personal information. We share data with service providers who help run this Site (e.g., hosting, form processing, analytics/ads), subject to contractual confidentiality and security obligations, and as required by law.

7) Data Retention

We keep form submissions and related communications for as long as needed to respond and for reasonable business records, unless you request deletion (see Contact below).

8) Security

We use reasonable administrative, technical, and physical safeguards appropriate for a small business website. No method of transmission or storage is 100% secure.

9) Children’s Privacy

This Site is intended for adults interested in real estate. We do not knowingly collect personal information from children under 13.

10) Links to Third Parties

Links to third-party sites (e.g., Compass, Koolik, lenders, inspection resources) are provided for convenience. We are not responsible for their content or privacy practices.

11) Changes to This Policy

We may update this Policy from time to time. The “Effective date” above will indicate the latest revision. Your continued use of the Site after changes are posted means you accept the revised Policy.

12) Contact

Questions or requests (access/deletion)? Email hi@racheldelray.com.